— The Editorial Index
The SEO Cover
A curated hub of SEO articles, videos, tools, and people — organized by topic.
In this week's episode of the Niche Pursuits Podcast, Therese Waechter and I discuss how she built a thriving sticker business, Otto’s Grotto, that now brings in $250,000 per year. What started as a simple sticker idea bundled with t-shirts…
Backlinko
Most location pages fail for one of two reasons: They’re too thin (just an address and phone number) or too generic (the same template with city names swapped out). Google sees through both. So does ChatGPT. But here’s what a good location page can do: Rank in organic search Link
Niche Pursuits
In this week’s episode of the Niche Pursuits podcast, Nick Loper and I discuss what it takes to build a successful podcast from the ground up. As the host of The Side Hustle Show since 2013, Nick has over 700…
Niche Pursuits
In this week's episode of the Niche Pursuits Podcast, Trevin Peterson, founder of Viral Vue, joins me to discuss his remarkable journey in the online marketing space, the evolution of the Amazon Influencer Program, and how his new software, Viral…
Niche Pursuits
In this week’s episode of the Niche Pursuits podcast, Amy Aitman and I discuss what happens when a content portfolio gets crushed by Google’s Helpful Content Update and how her team rebuilt their marketing around visibility across Reddit, YouTube, and…
Niche Pursuits
In this week's episode of the Niche Pursuits podcast, Tim Stoddart and I discuss what happens after selling a business and how he thinks about directories today. Tim also shares why the best online opportunities often come from combining media,…
Backlinko · by Brian Dean
Brian Dean's canonical link-building framework: find content with lots of backlinks, build something better, then pitch sites already linking to the original.