SEO Daily Brief No. 1
On "What Opting Out Of Google’s AI Search Features Means Now"
The opt-out is basically theater—it lets users hide AI Overviews but doesn't actually prevent Google from training on your content or reshaping how search traffic flows. What matters for most businesses isn't whether they can disable the feature for themselves, but whether they can block Google from mining their pages to feed the model in the first place, and whether they're actually losing clicks to summaries that answer the query before users ever click through. Right now Google gives you control over the wrong thing: visibility, not data rights or traffic protection.