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AI Search Strategy: 4 Pillars to Show Up More (and Right) in AI Answers
Ahrefs Blog· by Mateusz Makosiewicz ·
— From the source: Before someone ever lands on your website, an AI assistant may have already explained what your product does, compared it with competitors, and helped them decide whether you’re worth considering. By the time someone clicks through to your site after …
Google has confirmed it has recently begun running a "small experiment" where it is serving regular pure Search campaigns with restrictive match types in AI Mode. Ginny Marvin, Google's Ads Liaison, told me, "This is a small experiment that recently kicked off."