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SEO Daily Brief No. 2

On "Google’s Mueller On First Link Priority & Link Obfuscation"

Hiding links to game the crawl budget is theater—Google's crawling the homepage anyway, and Mueller's basically saying obfuscating anchor text won't reset their first-link-priority logic. If you're hiding links, you've already lost the thread: you should be structuring navigation to serve users, not coding tricks to satisfy an outdated understanding of how link signals work. The real takeaway is simpler than people want it to be: stop engineering the link graph and start thinking about what actually matters on the page.