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The SEO Cover

A curated hub of SEO articles, videos, tools, and people — organized by topic.

SEO Daily Brief

  1. On "AI Visibility vs. Search Rankings: Is Your Agency Measuring the Wrong Thing For 2027?"

    The ranking obsession is dead, but most agencies haven't killed it yet. Inclusion in AI outputs, how your content frames the answer, and whether the AI actually endorses your position matter infinitely more than position five versus position three on a SERP that half your…

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  2. On "How to track ChatGPT visibility: a practical guide"

    ChatGPT visibility is mostly theater right now. You can track mentions and citations all day, but there's no real ranking algorithm to optimize for, no consistent traffic flow to measure, and no clear path from "visible in ChatGPT" to revenue—which means you're building…

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  3. On "datasette-llm 0.1a10"

    This is a tool fix, not a product announcement, which is fine—but the real signal here is that datasette-llm is being used to power actual demo sites, which means the pattern of treating LLMs as queryable data sources via SQL interfaces is moving past the tinkering phase. For…

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