— The Editorial Index
The SEO Cover
A curated hub of SEO articles, videos, tools, and people — organized by topic.
Modern SEO is more than just keywords, backlinks, and technical stuff. It requires a deeper understanding of the search engine, how it displays content in the SERP and why…
Backlinko
Most location pages fail for one of two reasons: They’re too thin (just an address and phone number) or too generic (the same template with city names swapped out). Google sees through both. So does ChatGPT. But here’s what a good location page can do: Rank in organic search Link
Loganix
Niche Pursuits
In this week’s episode of the Niche Pursuits podcast, Ben Borton and I discuss how PodPlay grew from operating sports venues into a software and hardware company serving hundreds of locations. Ben shares how problems inside PingPod led the team…
Loganix
Mangools
Your firm has a website, a handful of blog posts, and maybe a paid listing on Avvo, yet the personal injury firm three blocks over keeps showing up first…
Loganix