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SEO Daily Brief No. 3

On "We put PostHog in Slack and now everyone's an engineer"

Democratizing product data access sounds good until you realize it's just moving the problem upstream—now every Slack message becomes potential tech debt when non-engineers make decisions on incomplete context. The real win here isn't that everyone can query analytics, it's whether your org actually has the discipline to treat Slack insights as signals, not directives. For most teams, this just means more noise in decision-making unless you've already solved the hard part: getting stakeholders to think like analysts instead of react like customers.